As we prepare to enter 2015 most businesses are at the point where they will ride out the holiday season with their existing online marketing plan. With so much focus shifting from strategy to execution and concentration on actual customers such a thing is fair. But that doesn’t mean that it’s not time to start thinking about the year ahead. Factor in the fact that many business owners and brand managers will be the recipients of new mobile toys as the holidays deliver under-the-tree goodies and we’ve got the perfect storm for a mobile app recommendation list. As a business it is important that you and your team are prepared to manage your online marketing next year while on-the-go, from anywhere at anytime. Understanding which tools will help you accomplish this is essential to this success. At the same time, accepting that some marketing channels are best updated from the office comforts of your desktop or laptop is wise as well. So if you’re wondering why certain social apps are absent below, draw the according conclusions. Read further to find out which app icons you should be tapping “install” (Android) or “get” (Apple) for before 2015 hits.